The appointment falls parts of its global expansion and the consolidation of its operations in Europe. 

"We are delighted to welcome Ash to the Worldcom OOH team, who will be responsible for continuing to strengthen our presence and performance in the United Kingdom, Europe's leading advertising market," says Eric Marotel, managing director Europe of Worldcom OOH. 

"Ash will be reporting to Samantha Lambe, chief revenue officer, to support our European development. Ash joins us with extensive experience in media sales, having spent his last years at companies such as ESPN, Last Minute and Perform," adds Marotel.

"Most of his media career has been spent in the digital space, and he will be a great asset for Worldcom in accordance with the marked growth of the medium in the European market with projection to Asia," Marotel says.

Worldcom OOH says that with over a decade of experience in the advertising market, Ash has worked in a variety of sectors, including travel and sport, giving him great insight into these high-spending industries — helping to drive advertising growth for lastminute.com and successfully negotiating business deals with agencies in his time there.

According to Worldom OOH, Ash has worked with a wide range of clients, both direct and agency, during his professional development. Ash managed major accounts and brought onboard new clients, including well-known brands such as:
  • Kimberly Clarke
  • Bulldog Skincare
  • TalkTalk
  • M&S Food, and
  • Virgin Active.

"In previous roles, he has assisted in launching products / businesses into the United Kingdom market, managing external messaging and sales collateral to ensure product quality," says Samantha Lambe, chief revenue officer of Worldcom OOH. 

"Ash presents himself in the best way. He has consistently won new business, and we hope he continues to do so here at Worldcom," concludes Lambe. 

For more information, visit www.worldcomooh.com. You can also follow Worldcom OOH on Facebook, X or on Instagram.