According to the non-profit, the rebranding reflects Tiko's commitment to innovation, growth and a renewed focus on delivering unparalleled sexual reproductive health services to sub-Saharan youth.
It will enable the organisation to expand its reach, undertake larger initiatives, and make a more significant difference in the communities it serves.
"Rebranding to Tiko, the user-facing brand behind our success over the last nine years, emphasises our deliberate, single-minded focus to enable youth to do more with their lives by choosing where, when and how they meet their sexual reproductive health needs," says Benoit Renard, CEO and co-founder of Tiko.
While its mission and objectives remain unchanged, Tiko's brand strives to increase the visibility and credibility of its initiatives and efforts through a unified corporate and consumer brand, strengthening its position and continuously enhancing its image, says the organisation.
In conjunction with the rebranding, Tiko is proud to introduce its newly appointed board of directors, a distinguished group of industry experts and visionaries with a yearning for the betterment of African youth.
According to Tiko, the diverse and accomplished individuals joining the board bring a wealth of experience across various disciplines and sectors. Together, they will play a pivotal role in steering Tiko towards new heights of success.
The newly appointed board of directors include:
- Phinah Kodisang (CEO at Soul City Institute)
- Werner Strydom (head of advanced technology and innovation at Irdeto)
- Refilwe Maluleke (managing director of Yellowwood Future Architects and the chief strategy officer of TBWA \ South Africa), and
- Patience Mahachi (chartered accountant and director at DF Consulting).
"The Tiko platform puts technology in the hands of young people, but it also creates an enabling environment — connecting them with the necessary resources to take ownership of their sexual reproductive health. That is why I am excited to serve on the Tiko board because I see value in the type of innovation that the company offers to help amplify and accelerate the development of African youth," says Phinah Kodisang, Tiko board member and CEO at Soul City Institute.
"We are excited about the future of Tiko as we embark on this rebranding journey and welcome our esteemed board of directors. Their collective expertise will be instrumental in guiding our strategic decisions and propelling the company into a new era of innovation and growth. Tiko's partnerships and investments are making a significant impact in the communities we serve, so we are excited to expand our potential to do even more," concludes Renard.
For more information, visit www.tikoafrica.org
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