Lately, it feels like affiliate links are everywhere.

You cannot open an Instagram story or blog post without seeing at least one. I am not even mentioning the number of times I hear "link in bio" on TikTok.

Some marketers are experts at navigating the affiliate link landscape, while others are a little cautious

If done right, affiliate marketing can be a powerful marketing tactic that gives a brand access to a whole new audience. But in order to do it right, you need to have all the information. 

Alrika Möller from media update is linking you up with the truth about affiliate marketing.


With so many marketing strategies popping up every day, it can be difficult to keep track of them all. Let us know which marketing strategies you want us to explore next in the comment section below. 

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If you want to kick your marketing up a notch, check out our Five tips for creating the perfect radio ad
*Image courtesy of Canva 
**Sources used include Shopify, BigCommerce and Investopedia