The Africa Best Brands study is described as the most comprehensive, research-based ranking of Africa's most admired brands. Released annually during Africa Month (May), the survey is independently conducted by GeoPoll and Kantar, with strategic insights and rankings led by Kantar and Brand Leadership, Africa's leading brand advisory firm, and supported by regional experts across the continent, says Standard Bank.
"We are delighted to receive an accolade that is distinguished by being authentically African, data-driven and consumer-led. This acknowledgement reflects the trust that we have built and our commitment to providing consistently excellent service to our clients across the continent," says Sim Tshabalala, Chief Executive Officer at Standard Bank Group.
"Africa is our home, and we strive to drive her growth every day. This award reaffirms our Africa focus by being rooted in research that relays the continent's voice and vision. As the most comprehensive barometer of consumer brand preferences, this award reflects our uncompromising commitment to our diverse client base and driving value for all stakeholders. We are grateful to our employees who have made this achievement possible," concludes Margaret Nienaber, Chief Operating Officer at Standard Bank Group.
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