Rugby Division names:
- Mainly Here for Beer - ScRUM and Coke;
- Castle Lite Lime - RUMble in the Jungle;
- Castle Lite - Rum and Raspberry;
- Castle Lager - Try it Spiced;
- Castle Milk Stout – Original;
- Vets - League of Hearts; and
- Masters - League of Old Hearts.
The event will be hosted at the Hamilton Rugby Club on Friday, 3 February and on Saturday, 4 February and will see a number of rugby players, celebrities, and media personalities in action throughout the weekend.
“We are extremely excited to be associated with an iconic brand like Red Heart. We have always aligned ourselves with brands that share the same brand individuality. Red Heart, like the 10s brand, is known to be bold and adventurous and we are really thrilled to be working with them to enhance the 10s consumer experience,” says Zando Cape Town 10s co-founder, Bob Skinstad.
As part of the sponsorship, Red Heart will initiate and host a number of event activations including a commentator’s booth and the Red Heart '#livewithheart' card concept, which will encourage sporting camaraderie throughout the festival. There will also be a self-service Rum on tap bar.
“The Zando Cape Town 10s is an exciting partnership for Red Heart and is an awesome way to build up to the brand’s 'Do All Things With Heart' campaign featuring Jean Marc Johannes, Falko, Fixin Diaries, Breyton Paulse, and Kwesta,” says Melanie Campbell, head of marketing: white spirits and rum at Pernod Ricard South Africa.
The Zando Cape Town 10s recently won the 2016
Discovery Sport Industry Award for
Best Live Experience in South Africa. The tournament started off with rugby as the sole sporting code and has since evolved into a multi-sport event with the addition of Netball in 2013, Beach Volleyball in 2016, and
Dodgeball in 2017.
For more information, visit
www.capetowntens.com. Alternatively, connect with them on
Facebook,
Twitter or on
Instagram.