Business Insider, the digital news brand of the global business community, and Media24 announced the launch of Business Insider South Africa in December 2017.
"Helena is the perfect person to launch this exciting new title in our business portfolio," says Andreij Horn, CEO of 24.com. "She has the gravitas, flair, and business acumen to launch the local version of this hugely successful international business brand in a society hungry for stories of business innovation, inspiration, and prosperity."
Wasserman adds, "As an avid reader of Business Insider for many years, I’m honoured to be involved in its launch in South Africa. Our team is looking forward to showcasing the most exciting new developments in South African business and finance. Our aim is to empower the country’s next generation of executives with all the information they need, minus the boring bits."
Phillip de Wet has been appointed as associated editor. De Wet, currently associate editor of Mail & Guardian, is an award-winning journalist who is known for his analysis of current affairs.
Wasserman and De Wet will lead a team of journalists who will cover business innovation, technology, executive lifestyle, and the personalities behind South Africa’s companies and brands for a tech-savvy generation. Business Insider South Africa launches in February.
For more information, visit www.media24.com. You can also follow Media24 on Facebook or on Twitter.