Wondering what stories have caused a stir this week? You’re in luck — we’ve got all the answers you need.

Here are five of the stories that have been #trending this week:

1. Turns out, print can be profitable

The print industry has long come under fire for its arguably lacklustre performance when it comes to turning a profit. The Guardian, a popular British daily newspaper, has traditionally had a similar trajectory. But as of May, all of that has changed.

For the first time in 20 years — The Guardian has actually turned a profit! This article explains how the newspaper has achieved this feat.

2. What’s the difference between advertising and marketing?

If you thought that marketing and advertising were basically the same thing — turns out, it’s a pretty common misconception.

Luckily, media update’s Aisling McCarthy is here to break the topics down so you know exactly what each one is and how to tell them apart.

3. Print versus digital: Four reasons why print is still around

While the world of print came under fire about a year ago, the sparkle of digital is starting to dull and people are beginning to wonder if digital really is the way forward.

Despite the predictions of doom-sayers, print is far from dead. However, it is changing. Print magazines and newspapers are having to change their business models in order to stay afloat — and adjust their content to ensure their reputation stays in tact in this post-fake news era.

This article sheds some light on why print is still going strong in our ever-evolving digital world.

4. Understanding social media algorithms: A guide for brands

Setting up your business’s social media pages is just the first step. You have to know who you’re reaching out to, what to post and when to post it. And on top of all that — you also need to know how to get your content featured on people’s timelines.

The secret to doing that is hidden in each social platform’s algorithm! This article has got all the information on how Facebook, Twitter and Instagram’s algorithms work and how brands can get the most out of the platforms they use.

5. 10 Social media terms you should add to your vocabulary

Over the last few years, social media has become a must for every person, brand and business. If you’re not on social media, do you even exist?

This article covers 10 of the terms that you need to know to get the most out of your social media experience.

What are your thoughts on this week’s trending stories? Share your thoughts with us in the comments section below.

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Are you up to date with the latest buzz on social media? If not, check out the Social media news you missed: April recap
*Image courtesy of Vecteezy