"Primedia Broadcasting is exceptionally proud to be associated with the 11th anniversary of the MOST Awards. The platform has been growing reputationally and commands massive support from the entire industry," says Eric D’Oliveira, CEO of Primedia Broadcasting.

"The research nuggets, rich in information, are made available, with a clear demonstration that it increases service levels across the media and advertising sectors," D’Oliveira adds. 

"To Sandra Gordon and her team, we salute you and thank you for giving the industry a platform to get together, compete and celebrate each other’s successes," he says.

"The MOST Awards continues to inspire South African media owners to excellence by taking the guesswork out of what’s required to win with agencies," says Deborah Schepers, head of insights at Primedia Broadcasting.

The research provided to the industry aims to guide delivery and power responsiveness. It also strives to foster solid relationships between media owners and agencies.

"A feedback loop is invaluable, and Primedia, as a data and insights-driven organisation, invests in a large-scale annual client survey. These learnings, as well as those from the MOST Awards, drive refinement of our offering and service." Schepers adds.

Furthermore, RMS Media has once again sponsored the Trade Marketing Award for a second year. The award was introduced in 2018 to recognise the important contribution that trade marketers make to the success of a media operation.

Innovation, dedication, excellent client interaction, business-to-business communication are all important to the success of a trade-marketing team.

RMS Media says it has always believed in the positive value derived from building and maintaining the strongest of media-owner relationships.

"We proudly support and continue to associate ourselves with the MOST Marketing Services Award. It is critically important to ensure that the entire media owner team is motivated — to have the full media-owner resource aligned and firing on all cylinders," says RMS Media.

Tickets are now on sale for the annual industry event and cost R700 per person, including VAT.

For more information, visit www.wagthedog.co.za.