The campaign is running throughout August, which is designated Women's Month in South Africa. The initiative will culminate in a networking breakfast being held at ICE Africa and will feature leading women gaming executives from across the international landscape.
Women's Month takes place every year and commemorates the 20 000+ women who marched on 9 August 1956 in protest against the extension of the Pass Laws.
Clarion Gaming is promoting the role of women within the industry via the '#womendiverse' social media campaign alongside a series of interviews with women associated with the 2019 edition of ICE Africa.
The interviewees include Christina Thakor-Rankin, co-founder of All-in-Diversity; Amne Suedi, principal at Shikana Law Group (Tanzania); and Qhinaphi Sitsila, general manager at the Casino Association Of South Africa.
"Clarion Gaming and the ICE brand looks to position itself as a leader in diversity and inclusion, and we wanted to put our support behind this fantastic commemoration of women in Africa," says Alexandra Hamilton-Tomlinson, marketing manager for the promotion of ICE Africa.
"This year's celebration of 'Women In Gaming' highlights the contributions made by inspirational and motivational women to the gaming ecosystem on the continent of Africa," Hamilton-Tomlinson says.
"The women that we are featuring come from all sectors of the industry and the nations that ICE Africa supports, including Nigeria, Ghana, South Africa and Kenya," she says.
"We are of course delighted to be hosting the exclusive 'Women In Gaming' breakfast on the second day of ICE Africa," Hamilton-Tomlinson adds. "It will provide the perfect opportunity for delegates and attendees to meet some of the inspirational women that have participated in the campaign to network and to talk all things 'Women In Gaming'."
"There will also be a series of educational and learning opportunities covering a broad spectrum of topical issues, including how diversity affects businesses drawing on the lived experiences of influential female gaming thought leaders," she concludes.
For more information, or to register, visit www.iceafrica.za.com
. You can also follow ICE Africa on Facebook
or on Twitter