It’s the start of a new week, and you know what that means: it’s time for #TuesdayTrends! Here are the stories that everyone has been talking about:
So once you’ve actually found someone willing to pay you for your work, the real question is: How much do I charge for my work?
As a freelancer in South Africa, quoting potential clients can often be tricky.
Charge too much, and you’ll scare off the client; charge too little, and you won’t get paid fairly for the work you’ve done. So, what do you do?
media update has compiled some of the most important stats to come out of the
2018/2019 SA Freelancer media industry and rates report.
According to a report by We are Social, the average South African spends over eight hours a day online!
The Internet and social media have become an integral part of our daily lives. 'Liking' a photo has become the new way to keep in touch with people from high school, and instant messaging has become second nature.
But how much time do we, as South Africans, spend online and on social media?
media update gives you the low down on all the 2019 social media stats for South Africa.
It is extremely important for brands to include brand storytelling as a part of their marketing strategies to make sure their brands thrive.
More and more companies are turning to brand storytelling and content marketing as a way of reaching new customers, and engaging with their existing ones.
And while both brand storytelling and content marketing do share company-related stories with audiences, the two
are not the same.media update walks you through the differences between the two.
Although advertisers continue to pursue the long standing goals of driving brand awareness and growing their business, they face constant challenges.
It’s the digital era and, slowly but surely, brands are becoming more discerning of their digital ad spend and ROI. So, where does that leave digital advertising?
A recent study by Marin Software, titled
The State of Digital Advertising 2019, looks at some important trends in digital marketing.
media update shares some insight on digital marketing trends.
The line between PR and marketing is becoming increasingly blurred, but is that really a good thing?
With public relations being an incredibly fast-paced industry, it can be difficult to stay on top of what's #trending.
With so much information available out there in the big, wide world, it can often be difficult to find those golden nuggets of wisdom.
Luckily,
media update is here to make it a little bit easier. We're sharing insightful articles we've been reading to help you stay informed and inspired.
What are your thoughts on this week’s trending stories? Let us know in the comments section below.
Now that you're caught up on all the PR news, why not check out these Five ways PR pros can make journalists happy and deliver killer results to help find the balance between keeping your clients and your media contacts content.