The attributes that were used to describe her on the night was that Rowlands is an 'empowering, knowledgeable, hardworking, decisive, extremely loyal and ambitious — yet humble, innovative, smart and tenacious women'.

Rowlands accepted the award as an honour from her colleagues and peers but used this platform to highlight the violent actions that the African continent is currently facing.

Rowlands said, "In light of the last few days, my legacy pales in significance to the legacies of the women who have recently lost their lives. We at Dentsu Aegis Network (DAN) are formulating a plan to ensure that women in South Africa and across the continent have a voice."

DAN also celebrates Phumi Masango who won the Shear Learning Award. Masango says, "I am truly grateful for this award. I appreciate [the] industry's choice in recognising and prioritising the upskilling of young people. My ambition is to pay this forward by assisting future young people in media. It's an honour to be a part of the DAN family and a special high-five to Celia Collins for constantly pushing me to be better.’"

Posterscope South Africa took second place in the Specialist Media Agency category and Carat Cape Town came in third place for the Media Agency Lamb Award.

Koo Govender congratulated Dawn and the DAN team. He concludes, "I am so proud of my DAN Team. Well Done! Dawn's award last night was an inspiration to me personally and I could not think of anyone more deserving of the Media Legend Award. Onwards and upwards team, let the success continue."

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