Viewers from across South Africa and further were treated to a two and a half-hour concert, featuring acoustic versions of favourite songs played on a concert stage.Jacaranda FM's
managing director Deirdre King says, "We are truly humbled by the support we received for the GMA Benefit Concert, both from our fantastic partners, Tracker, and all the people who joined us for a sizzling hot show [who] opened their hearts to those in need."
"Playing top-class music and supporting phenomenal causes are right at the top of the list of what we do at Jacaranda FM
. It was a privilege to unite the two to not only entertain but to lend a helping hand where it’s needed most," adds King.
Leith Smith, Jacaranda FM's
marketing manager, says, "COVID-19 presents some very unique challenges when it comes to hosting events. But this concert, which could be the first of many to come, shows exactly how resourceful the 'A-teams' of radio can be: Adapting to change, growing audiences, keeping them coming back for more and consistently delivering above client expectations."
Michael du Preez, executive marketing and product innovation at Tracker, says, "Being involved with the Good Morning Angels
concert was certainly an unexpected highlight on the 2020 events calendar for us."
"To be able to showcase some of South Africa's best musical talent under the current circumstances was a huge opportunity for us and adding to that the fact that the event would be giving back to people in need — it was the perfect way to show that we care," concludes du Preez.
For more information, visit www.jacarandafm.com
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