Blogging has taken the world by storm.

With digital platforms popping up left right and centre, the opportunities in this space are sure to leave a mark on the media landscape for generations to come.

With this in mind, it would make sense to start looking at how this medium can also benefit writers — and not just the platforms that they fall under.

So, what if we told you that there are ways to ensure that your blog can:
  • bring in an income
  • maintain a consistent growth percentage in its readers, and
  • make an impact within your niche?

It can be done. But, like every good ol' homemade chocolate cake, it requires a trusted recipe for success — and it's also not as easy as buying the cake from a store for instant gratification either.

Nevertheless, with a bit of time and TLC, your blog can make you proud!

Read on with media update's Robyn du Preez to find out what four pillars will make this a reality:

Bloggers, what else do you consider to be solid pillars for the creation of a successful blog? Let us know in the comments!

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So now we know what makes a great blog — but what makes a great blogger? Worry not, we got you covered here too! Check out our article, Five tips on how to be a great blogger, to find out!
*Image courtesy of Canva