The popular youth online magazine launched four years ago as a fun experiential project designed to keep students and young working professionals up to date with the latest news and social happenings, has taken South Africa by storm reaching more than 63 000 monthly visitors mostly comprised of a youthful South African audience.
“Shout out to Khuli Chana and his team for agreeing to be on the cover, we chose him because we feel that his strive and passion for success represents many young South Africans across the land,” shares Andile Mathobela, editor-in-chief of
Zkhiphani.com.
The online magazine serves both as an entertainment portal and information hub providing gig guides and a platform for young South Africans to voice out their opinions on the various political and socio-economic issues.
“The concept of creating a print publication was hard-pressed by a strong demand from our online subscribers and skyrocketing traffic volumes on
www.zkhiphani.com which has become one of Africa’s fastest growing social lifestyle youth online portals and is a more exciting, instant and interactive version of the print mag,” adds Mathobela.
Written in English, the
Zkhiphani.com print publication is filled with diverse youth interests without ever narrowing them down to just entertainment. The publication explores issues ranging from the influences of a new South African democracy and its reformed ideologies to the politics of fashion and the aesthetic of youth struggles. The
Zkhiphani.com print publication is an expression and a validation of a way of life - the way South African youth dress, talk and express themselves within the different social subcultures. It captures their true essence and defines their true identity; it’s a platform where both township and urban culture find common ground. The publication looks into the ‘now’ trends and addresses the varied needs of the target audience in a post-apartheid South Africa. The
Zkhiphani.com print publication breaks the mold as the aim is to give better insight into the youth markets on the social scene and on the entrepreneurial front.
“There is an emerging African youth market and the
Zkhiphani.com online and print platforms are ideal for corporate brands to effectively communicate with this audience. The
Zkhiphani.com print magazine has also added an element of 'augmented reality', which is basically a feature integrating print and digital. We believe this is a very exciting feature, which will enhance our subscribers reading experience and also add more value for advertisers as well,” said Bonga Mpungose, marketing head of
Zkhiphani.com.
The print magazine will come out bi-monthly exclusive to Shoprite & Checkers stores national wide and will retails at R19.90 per copy.
“I respect the hustle of
Zkhiphani.com and I’m happy to support them by being on their launch cover edition. I wish them all the best with this new initiative,” expresses Chana.