It is not unusual, today, to meet a woman who balances a challenging career with a plethora of household responsibilities, the intricacies of modern childcare and a fulfilling social life. She is certainly no longer lauded for her super-human abilities – it is simply expected of her.
Craig Baker, CEO of MiWayLife, says; “We are very excited to be involved in this event as it offers a fantastic platform for an essential but unique group of people – the working mothers of South Africa. We certainly value the opportunity of engaging with and learning more about the unique challenges faced by working mothers as this will allow for the development of unique solutions. We hope to see the Working Mothers Expo become a permanent fixture on the expo calendar as a forum for working mothers to share with us and learn from others how best to achieve sustainable work-life balance.”
Janice Windt, managing director of Working Mothers Expo, explains; “We will offer working mothers something they desperately need: A space in which to take a precious moment for themselves, share ideas and solutions to match their unique needs and concerns and to realise that they are not in this alone. Working mothers, and mothers to be, will find a great deal of support and inspiration, all within an environment geared towards making them feel pampered and appreciated.”
One of the most exciting aspects of the expo will be the Speaker’s Corner which will feature some of the country’s most influential working mothers sharing their inspiration and insights into fulfilling the many-faceted roles of wife, partner, mother, business owner, professional, daughter and friend.
The expo will also allow working mothers a means to access products and services that have the potential to assist them in managing their busy lives.
Exhibitors at the expo will cover a diverse array of pertinent topics, including Business and Career Opportunities, Personal Development, Financial Health, Returning to the Workforce, Child Development and Stimulation, Holiday Solutions, Childcare, Lifestyle and Home Care, Self-Care, and Health and Beauty. Working mothers will be able to browse the exhibitions at leisure, take a moment to listen to a particular speaker that inspires them, meet up with like-minded women, sip a cappuccino over a good book, or relax with a much-needed massage or a manicure.