Individuals who would like to participate can post a video of themselves doing their ‘donation dance’. They can then use the #MakingADifference hashtag to show their support on social media.

King Price will aim to keep a lookout for ‘donation dance’ posts with the #MakingADifference hashtag. Once the post is seen, the company will donate five litres of water for distribution in the Cape.

Over 31 000 litres of water has been raised thus far. The goal is to reach 100 000 litres.

Here's how to post a pledge:
  • Participants need to post their 10-second ‘donation dance’ video on either the King Price Facebook page or on their own pages, tagging @KingPriceInsurance on Facebook and Twitter, or @kingpriceins on Instagram.
  • Participants then need to use the #MakingADifference hashtag and tag the friends they're challenging.
For more information, visit www.kingprice.co.za. You can also follow King Price on Facebook, Twitter or on Instagram.