Scout PR & Social Media is responsible for the reputation management and publicity of Park Inn by Radisson Cape Town, Newlands and Radisson Blu Le Vendome. The agency will be leveraging its close-knit relationships with both South African and international media to solidify the success of the campaigns.

Park Inn by Radisson Cape Town, Newlands and Radisson Blu Le Vendome aim to be dedicated to socially responsible hospitality and also aim to drive the agenda of empowering women in the workplace.

Scout PR says it's excited to be partnering with the hotels to provide a platform to communicate these key efforts, underpinning the opportunity to highlight the legacy and dedication to excellent service offered by both Radisson offerings.

Sam Swaine, Scout PR & Social Media Group account director, says, "We are delighted to be working with Park Inn by Radisson and Radisson Blu Le Vendome. It’s a privilege to be aligned with one of the world's largest and most dynamic hotel groups. We’re very much looking forward to launching the campaigns this month and curating the Radisson story."

Scout PR & Social Media specialise in design, lifestyle and hospitality, PR and social media, with current and past hospitality clients including Spier Wine Estate, Chefs, Mulberry and Prince, The Yard, Spice Route, Krone, Babylonstoren, Nandos and Tribe Coffee.

For more information, visit www.scoutpr.co.za. You can also follow Scout PR & Social Media on Facebook, Twitter or on Instagram.