Ezelna Jones, marketing executive for BURGER KING® South Africa, adds, "Halloween is growing in popularity in South Africa, and with the recent release of the
IT movie by Stephen King, we expect to see a few clowns roaming the street on Saturday night."
Jones adds, "Many of these characters will be in search of a fresh, tasty burger and heading to BURGER KING® to eat one – the only place to get a burger good enough to satisfy a respectable clown’s appetite."
BURGER KING® – #ScaryClownNight
The campaign will launch on social media and will include a video, directed by award-winning filmmaker Rodrigo Cortés – known for movies like
Buried with Ryan Reynolds and
Red Lights with Robert De Niro and Cillian Murphy. The creative agency behind the campaign is LOLA MullenLowe, Madrid.
For more information, visit
www.burgerking.co.za. Alternatively, connect with them on
Facebook,
Twitter or on
Instagram by using the #ScaryClownNight hashtag.