Whether you are a student or professional, natural hair is simple, convenient, and one of the most popular hair trends of the year.

From local celebs to learners expressing their identity, natural hair has become a form of cultural pride and personal expression. Celebrating your natural beauty, and the freedom that comes with it, is easier than you think.

“As team members of Chica, we’re excited to make the transition from relaxed hair to wearing our natural hair with pride. We’ll be documenting each and every step from taking off our weaves, to the first step of taking care of our natural hair. We’re looking forward to using the BLM Naturals hair products, as these are proudly South African hair care products,” say Magkoba and Tsotetsi.

By joining the natural hair movement, you also stand a chance to win branded summer gear, BLM Naturals products, and a year’s supply of BLM Naturals products. To win a beach bag or a product kit, simply join in the conversation using the hashtag #FreeYourHair, on Facebook or Instagram.

For more information, connect with them on Facebook or on Instagram.