Due to Artifact’s new status, it has already been able to conclude an agreement with Nissan South Africa, which sees it providing all of the car manufacturer’s print, branding, and production needs.
Artifact’s new B-BBEE rating means that for every Rand clients spend with the company, the client will receive R1.25 recognition towards their own BBBEE score card.
Stuart Asprey, director of Artifact, says, "We see this as a critical business imperative that will create further employment opportunities. The partnership has taken some time to conclude as we wanted it to be an example of true transformation – we wanted no part of a share scheme or smoke and mirrors deal."
Philasande Sokhela, who hails from the small town of Mthatha in the Eastern Cape, now owns 51% of the company and will be a part of its daily operations. "I hope to add value by assisting with strategic management as well as the implementation of these strategies in planning, and the overall processes, which run and govern the business," says Sokhela.
"Artifact is like a large family, with everyone contributing and supporting the next person. This is why I believe it has the potential to grow and have an even larger market share," Sokhela concludes.
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