One of the elements of the campaign is the #CoupleBlu competition to win a 'romantic getaway' at any one of the Radisson Blu hotels in South Africa, worth R30 000.
Participants can enter #CoupleBlu by posting a 'fun' and 'quirky' picture or video of themselves and their partner on Facebook and/or Instagram by using the #CoupleBlu and #RadissonBlu hashtags between Thursday, 1 March and Friday, 16 March. Three candidates will be shortlisted. The names of the shortlisted candidates will be announced on Wednesday, 21 March.
According to Radisson Blu, the three shortlisted couples will also be required to post a video, sharing what makes their wedding culture unique and how it celebrates the diversity of cultures in South Africa.
The videos will be reposted on the South African Radisson Blu hotel accounts on Monday, 2 Apri,l and the video with the most engagement will be crowned the winner.
"Our Radisson Blu hotels are the perfect wedding destinations, with an array of wedding venues, picturesque locations, and gourmet cuisine to suit every taste. Our passionate teams ensure the couple is stress-free and able to enjoy every moment of their special day, tending to all their preferences and requirements," says Renaldo Pretorius, Radisson Hotel group’s digital marketing manager for Africa and the Indian Ocean.
"Our hotels are also the ideal locations for pre-wedding festivities, such as bridal showers as well as honeymoons, and any other romantic getaway. It was with this in mind that we created the 'Something Blu' campaign, to showcase our Radisson Blu hotels offerings, suited for any romantic occasion in our guests' lives."
For more information, visit
www.radissonblu.com. You can also follow Radisson Blu on
Facebook,
Twitter or on
Instagram. Join the conversation by using the #CoupleBlu and #RadissonBlu hashtags.