Nouse was awarded the accolade for her unique involvement in game-changing work, both in the agency and creative industry at large.

"Storytelling remains an essential part of my journey and this is something I will continue to drive through various collaborations and conversations with key thought leaders," says Nouse.

"To be honoured and recognised for this work is something I do not take for granted and will always be grateful for," adds Nouse.

The Next Creative Leaders competition, a partnership between the One Club for Creativity and The 3% Movement, announced their 2020 Top 10 Class. The competition also announced its regional winners, a first in its six years since launching.

The Next Creative Leaders competition aims to identify, celebrate and provide a global platform to women and non-binary creatives who are striving to make their mark on the world and have an approach to change the industry for the better.

The 2020 programme was expanded to recognise future creative leaders in:
  • North America
  • Latin America
  • Asia Pacific
  • Middle East and North East Africa
  • Africa, and
  • Europe regions.
"Women's ability to raise children into rounded individuals who contribute meaningfully to society is a unique strength that women bring into the boardroom," says Nouse.

"This ability to lead people in a manner that is tailored to their individual characteristics is a trait intrinsically unique to women and forms the foundation from which I aim to lead," says Nouse.

Sibusiso Sitole, chief creative officer and co-founder of The Odd Number, concludes, "We are very proud of Neema's win — not just for The Odd Number, but because it does the important work of putting South African and African creatives on the map and proves that we have the ability to compete on the global stage."

For more information, visit www.theoddnumber.co.za.