The Film, Print and PR Grand Prix were won by INGO Stockholm / David Miami / Publicis for their justly famous 'Moldy Whopper' campaign, which demonstrated that Burger King had removed artificial preservatives from its iconic menu item. 

Commenting on the Film win, Björn Ståhl, executive creative director at INGO, says, "Winning a Film Grand Prix is always very hard and it's absolutely amazing to win this one. We worked so hard on this campaign, this makes it totally worth it."

For the Print Grand Prix, Eduardo Marques, CCO of Publicis, says, "Such an amazing achievement to win an Epica Print Grand Prix. But not only that; it's such a great achievement for the whole food and product industry too. BK has transformed the category's advertising so that from now on it is more transparent, real and honest. That's also a beautiful thing."

Commenting on the PR Grand Prix, Pancho Cassis, partner and CCO at David, says, "After everything we suffered to make this campaign happen, it's an absolute honor to receive this award from one of the most clever and demanding juries there is: the advertising journalists. Truly grateful to all of them for this recognition."

The Responsibility Grand Prix for cause-related work went to Wunderman Thompson Buenos Aires for 'Through Your Eyes', a music video from Sony Music, musician Dante Spinetta and organ donation NGO INCUCAI. The video appeared misty until users pointed their device's camera at another person's eyes, when the picture become clear. It encouraged cornea donations.

Daniel Minaker and Sebastián Tarazaga, Latam chief creative officers for Wunderman Thompson, says, "We are very happy and proud to make history with this Grand Prix, the first for Latin America at the Epica Awards. We want to thank Sony, INCUCAI, Dante, Landia, Tokyto and the entire Wunderman Thompson Argentina team, who did everything they could to make this idea happen. It is a great joy to be able to help the work of Latin America appear on the global creative map."

The Responsibility jury also awarded a Special Mention to the healthcare film The Last Present for the Canary Islands government, by Tenerife-based agency Mientrastanto. Although it did not win a Responsibility Grand Prix, it was singled out for its drama and potentially positive impact.

The Digital Grand Prix was won by 72 and Sunny Los Angeles for 'Swipe Night', which reignited interest in the Tinder app by transforming it into a complex multi-player adventure game that entertained users and brought like-minded people together.

Commenting on the win, Matt Murphy, global chief creative officer of 72 and Sunny, says, "It's an honor having Tinder 'Swipe Night' recognised with a Grand Prix by the objective jury of journalists that make up the Epica Awards. 72 and Sunny believes in the power of unignorable creativity and this is an achievement we're incredibly proud to celebrate."

The Design Grand Prix went to Canadian agency Rethink for the 'Heinz Ketchup Puzzle', a red jigsaw puzzle that promised to keep everyone occupied during lockdown.

Mike Dubrick, partner and executive creative director at Rethink, says, "We're thrilled that Heinz Puzzle has been named the Design Grand Prix winner. A huge shout-out to the entire team and our amazing clients who worked tirelessly during lockdown to bring this to life. And of course, thank you to the jury of journalists for this honour."

Epica editorial director and jury moderator Mark Tungate concludes, "This year, the accent was clearly on innovation as many of the big winners stood out with attention-grabbing new spins on existing media platforms. In an extraordinary period, agencies worked harder than ever before to prove that a historic crisis can't put a brake on creativity."

2020 saw Epica receive 1 980 entries from 59 countries. This was lower than previous years but higher than expected given the circumstances. The highest number of entries came from Russia, followed by Germany. In terms of networks, Wunderman Thompson and BBDO were particularly well represented.

The United States was top in the country rankings, with 17 awarded projects including four Grand Prix and eight Golds, followed by Canada with 22 awarded projects including one Grand Prix and five Golds

Founded in 1987, Epica is the only worldwide creative award judged by journalists from the marketing, design and advertising press, as well as specialist reporters in fields ranging from automotive to VR.

The full results can be viewed here

For more information, visit www.epica-awards.com or contact [email protected]. You can also follow the Epica Awards on Facebook, Twitter or on Instagram