According to Huawei, it held an exclusive event at The Galleria in Sandton.

At the event it took the South African advertising agencies through an engagement on how their agencies can optimise campaigns on HUAWEI Ads. This is to differentiate their media strategy from competitors, says the brand.

The brand adds that it has a reach of over 8.5 million device users; Huawei device users utilise smartphones, PCs and tablets and are given access and the opportunity to reach new audiences.

Value-oriented opportunities for businesses
HUAWEI Ads says that it has assisted various brands to thrive in a competitive marketplace while exceeding their marketing goals.

According to the platform, this is made possible by the features which include:
  • precise user profiling and targeted advertising to reach exclusive Huawei audiences
  • a variety of mainstream ad streams like splash, banner, rewarded, native and interstitial
  • a broad range of Huawei and third-party apps to deliver display, search and app download inventory, and
  • an exclusive agency offer that meets the needs of customized ad campaigns.
Expanding the Huawei Ads offering
Huawei says that it thrives by continuously leveraging its mobile ecosystem and expanding its offering to provide solutions that give growth opportunities for digital marketers.

In its commitment to enhancing partners' experience on HUAWEI Ads, new ad features are being added to improve ad efficiency and effectiveness, concludes Hauwei.

For more information, visit www.ads.huawei.com.