These include placing users first, creating and maintaining a consistent approach to measurement and transforming the industry from within. It also includes providing trustworthy digital supply chains.

For an industry whose valuable work are recognised and honoured at these awards, it's more than just a celebration of extraordinary and innovative work.

The awards say that here is an opportunity to:
  • connect and engage with industry experts
  • view and discuss the work that made the cut and revel in an environment where the celebration of excellence is layered with a platform for learning, and
  • identify new areas of refinement and growth.

The Bookmarks stands for more than just great digital work. The IAB SA Bookmark Awards is the flagship to drive digital change. And winning a Bookmark Award is a recognition of work that helps move our industry forward.

The Bookmarks says that it would love to see individuals extraordinary work highlighted in 2023.

Building on the interaction of our first post-pandemic in-person awards show held last year, 2023's Bookmarks season adds a layer of focus on fostering further engagement by encouraging more organisations to highlight their work through synergy and learning.

According to the Bookmark Awards, many organisations have previously asked for a masterclass, so it has included this in 2023's Bookmarks season to assist entrants to perfect their awards entry.

The masterclass will be hosted by:
  • Bookmarks' jury president Khensani Nobanda, group executive for marketing and corporate affairs at Nedbank Group and a member of the Nedbank Group executive leadership, and
  • Danni Pinch, executive creative director at King James Group.

The masterclass will be held virtually on Tuesday, 7 March at 10:00 with the intention of presenting a how-to on how to perfect your entry.

For more information, visit www.thebookmarks.co.za. You can also follow IAB South Africa on Facebook or on Twitter.