A WPP company, Design Bridge and Partners was created in January 2023 following the merger of Design Bridge and Superunion.

The two complementary companies came together with a vision to fundamentally redefine the role of design for a new era, positioning it at the forefront of business growth and social change through consumer, business and experience design.

John Morris, formerly CEO of Design Bridge, serves as group CEO. Jim Prior, who was previously CEO of Superunion, serves as chair, with Mathew Weiss taking on the role of managing director in South Africa.

The leading design agency will join Design Bridge and Partners' 850-person strong network operating in 12 countries with clients like:
  • Coca-Cola
  • Mastercard
  • Diageo
  • Unilever
  • Reckitt
  • Intel
  • HSBC
  • Tencent
  • Colgate
  • Nestle, and
  • NASA Artemis.

Design Bridge and Partners South Africa works with brands including:
  • Standard Bank
  • Astron Energy
  • PEP
  • Vodacom
  • Unilever
  • AB InBev
  • Multichoice, and
  • University of Pretoria.

Design Bridge has centres of excellence in:
  • New York
  • London
  • São Paulo
  • Amsterdam
  • Singapore
  • Madrid
  • Berlin
  • Shanghai
  • Johannesburg, and
  • Cape Town.

Design Bridge and Partners says that it has positioned itself as an industry leader across every aspect of brand strategy, identity, experience and brand guardianship. This includes graphic, motion, digital, physical and communication design, underpinned by a creative philosophy of leveraging the power of exceptional design to solve business and societal challenges.

The business adds that it has a strong cultural focus on:
  • collaboration and nurturing talent
  • forging deep and long-lasting partnerships with clients, and
  • operating as a seamless global entity bringing the best talent to clients wherever they may be.

Morris says, "Design is one of the most powerful tools in business, and yet it's historically been underutilised. As Design Bridge and Partners, we're on a mission to change that, and simultaneously help shape the future of organisations worldwide by unleashing the full power of design."

"We're pleased to have Design Bridge and Partners South Africa join us on our mission to redefine the role of design for brands, businesses, and people in South Africa and globally," adds Morris.

Weiss says, "As a new kind of design agency for a new era, Design Bridge and Partners uniquely combines strategic and creative excellence across a vast range of design capabilities to deliver extraordinary, impactful results."

"Together, we'll redefine the role of design in our broader world to create positive, meaningful change for our clients and our country," concludes Weiss. 

For more information, visit www.designbridge.com. You can also follow Design Bridge on Facebook, Twitter or on Instagram.