Marking 17 years of excellence, the Bookmark Awards showcase the strategy, innovation and effectiveness of digital campaigns that shape the industry, acknowledging the work of agencies, publishers and brands that deliver measurable impact, says Juno.
Standing Out Among the Best
Only 13 Golds were awarded from hundreds of entries across all categories at the Bookmark Awards, highlighting the competitiveness of the awards. Juno distinguished itself further as the only media agency to achieve a Gold on the night — a testament to how through partnering with creativity we can achieve our purpose, to awe with what is possible through creative media solutions, adds the agency.
Media Led Big Idea
To promote Chicken Licken's Super Slider®? Mix 4, Juno made the medium feel like the message. The agency confirms that it didn't just buy media space, it hijacked a trend. By tapping into the ASMR trend, a format Gen Z finds satisfying, Juno aligned the content with the satisfying product experience. The result? Ads that did not feel like ads, but moments of sensory joy, says the agency.
A Word From Juno's Leadership
"None of this would be possible without our Chicken Licken client who trusts us to make bold moves. This win is a proud moment for Juno. It reflects the brilliance and creativity of our media team and their seamless partnership with the creative team at Joe Public. To be recognised in such a competitive category is incredibly rewarding," says Tanya Schreuder, CEO at Juno.
"It's a campaign born from true collaboration, where the lines blur between media and creative. Only through this partnership can magic be achieved," says Jodi Calvert, Channel Strategy Director at Juno.
With this win, Juno is energised to build on the momentum, continuing to awe with what is possible through creative media solutions throughout 2025 and beyond, concludes the agency.
For more information, visit www.junomedia.co.za. You can also follow Juno Media on LinkedIn or on Instagram.
*Image courtesy of contributor