The agency's wins aim to demonstrate its strength in delivering innovative and results-driven campaigns for a diverse client base, says Flow.

The full list of awards includes:

MMA SA Smarties Awards

  • Bronze: AI-Powered Audience Engagement — Client: Hollard. Campaign: 'Elf Yourself'.
  • Bronze: AI-Driven Creative Intelligence — Client: Hollard. Campaign: 'Elf Yourself'.

Assegai Integrated Marketing Awards

  • Gold: Sector Financial Services — Client: Cherie Blair Foundation for Women. Campaign: 'HerVenture.'
  • Gold: Special Campaign for CSR / Social Good — Client: Cherie Blair Foundation for Women. Campaign: 'HerVenture'.
  • Silver: Sector Not-For-Profit — Client: Cherie Blair Foundation for Women. Campaign: 'HerVenture'.
  • Silver: Special Customer Acquisition Campaign — Client: Cherie Blair Foundation for Women. Campaign: .HerVenture'.
  • Bronze: Special Data-Inspired Insight — Client: Cherie Blair Foundation for Women, Campaign: HerVenture
  • Bronze: Special Campaign for under R500 000 — Client: Nelson Mandela Foundation. Campaign: '22nd Nelson Mandela Annual Lecture'.
  • Bronze: Sector Publishing, Entertainment, Media and Sports — Client: African Union Sports Council. Campaign: Keep Moving'.
  • Leader: Sector Not-For-Profit — Client: Nelson Mandela Foundation. Campaign: '22nd Nelson Mandela Annual Lecture'.
  • Leader: Special Multi-Language — Client: African Union Sports Council. Campaign: 'Keep Moving'.

"We are incredibly proud of our team and our clients for these achievements," says Tara Turkington, CEO of Flow Communications. "What makes these wins even more special is the recognition for our purpose-driven campaigns. We believe in marketing that not only achieves results but also makes a positive impact, and it's wonderful to see this work celebrated by our peers."

The two Assegai Gold awards were for Flow's work with the Cherie Blair Foundation for Women, promoting its HerVenture app. This free mobile app aims to provide women entrepreneurs in emerging economies with essential business skills and support, says Flow.

This latest string of awards continues a winning streak for Flow Communications, which has consistently been recognised both locally and internationally for its aim to commit to excellence and its purpose-led approach to communication, concludes Flow.

For more information, visit www.flowsa.com. You can also follow Flow Communications on Facebook, LinkedIn, or on Instagram.

*Image courtesy of contributor