Strike Media, South Africa's premier mobile marketing agency, has donated its expertise and mobile services to the bobsforgood foundation, a noble cause promoted by former Springbok captain Bob Skinstad. bobsforgood is a fundraising initiative to put shoes on the feet of South Africa's school going youth. Shoes are a symbol of pride and dignity, and provide the learners with a sense of hope and self-worth.
Strike Media's Head Honcho, Russel Stromin, said "I heard Bob speak about his passion for giving back to society and his rationale behind bobsforgood and I figured if the shoe fits - wear it. Having purchased a pair of the ultra comfy loafers sold via their website, (
www.bobsforgood.com), I decided to get more involved in this important scheme."
"Mobile is a great choice for marketing this project as everyone has a cellphone and we can really harness impulse action via the medium of SMS. Strike Media is a superb partner to have and I was amazed at how quickly they got everything up and running for us." explained Ron Rutland, Marketing Executive for the fund.
Bob Skinstad is currently being held in a cell at the V&A Waterfront after being arrested 'for good'. He has only one week to raise enough funds to give away 4 000 pairs of shoes to the Western Cape's neediest children and he needs your help. If you would like to take a step in the right direction and free Bob from his imprisonment, SMS the word 'Good' then your name and the amount you wish to donate to 31155 (standard SMS rates apply).