The Jacobs Board Game Café officially opens on 24 May and will run through until the end of August, encouraging consumers to pop in, relax and rediscover the chance to connect the way people did before text alerts and social media check-ins - over a complimentary cup of quality coffee. The Café, the first of its kind in South Africa, seeks to give people a chance to slow down and connect over a cup of Jacobs – the obvious catalyst for connection.

At the official launch, local DJ’s and music-moguls Unathi Msengana, Randall Abrahams, Loyiso Bala, Ian F, Bailey Schneider, Tony Blewitt and Emmanuel Castis put their music trivia knowledge to the test as they played Paul Rotherham’s JukeBox Trivia board game. Under Randall’s leadership, the ‘yellow’ team took first place and claimed a selection of board games as their prize.

Jacobs senior brand manager Taki Tsanwani believes that this unique take on sampling will resonate with consumers. “The Jacobs Board Game Café concept is so simple. What more do you need than the taste of Jacobs coffee, the unmistakable Verwohnaroma - and a comfortable space to enjoy it?” she says. “A cup of Jacobs coffee is the ideal catalyst for connection, and we believe that the Board Game Café will become a sanctuary for people who appreciate the chance to relax – and a hub for those who value the opportunity to connect over a fine coffee.”

The Jacobs Board Game Café is situated at 69 11th Street Parkhurst and is open from Tuesdays to Sundays 10:00 to 22:00 until the end of August, with some exceptions. The venue will also be hosting several small events throughout the next few months such as ladies evenings and speed dating and is available for personal bookings such as birthday parties, hen’s parties, brain storms and so on. A schedule will be available at the café and on the “Jacobs Krönung South Africa” Facebook page.

For further information or to make a booking contact Kate Fitz-Gibbon on: [email protected] or follow them on Facebook.