With a new logo and design for the website, Emthunzini has refrained from changing the fundamental elements of the brand. The new hand-illustrated tree shape on the logo makes reference to an ‘acacia’ tree which is iconic and recognisable as an African symbol, while the South African flag colors are incorporated to finish off the logo and tie it all together to inspire a happy and unique image for Emthunzini Hats.

The new website also aims to be more user-friendly, allowing customers to browse through their online catalogue and make purchases through their online shop.

Gilly Ord, owner of Emthunzini Hats says, “Our products are of a high quality and cater to a wide audience so our new image had to convey a sense of style without becoming too modern or slick.”