North West FM appoints The Media Connection as its national sales representatives

Targeting English and Tswana speaking male and female consumers in the LSM 4 – 8 market, aged 25 to 45, North West FM broadcasts in Rustenburg, Swartruggens, Zeerust, Mmabatho/Mafikeng, Lichtenburg, Ventersburg, Klerksdorp, Schweizer Reineke, Vryburg and Taung, reaching an educated, middle class target audience.

“North West FM is one of the top performing commercial radio stations in South Africa in terms of listenership growth. With 60% music and 40% talk, the station currently enjoys a listenership of 553 000,” says Judy Milne, director of The Media Connection. “The station offers brands access to a growing and attractive target market from which to secure sales,” she adds.

As part of the exclusive agreement, Debbie Williams was also appointed as the brand manager for North West FM effective from 1 September. She will be responsible for promoting the brand in the media industry as well as advertising sales nationally.

Do not hesitate to get in touch with her for all station related enquiries. She can be reached at 082 824 9318 and via email at [email protected].

For more information about The Media Connection, contact 086 137 2346 or visit www.themediaconnection.co.za.