All they have to do is purchase any Laduma! Lunch Bar promotional pack and SMS their unique code found inside the pack to 32403 to stand a chance to win. The Laduma! Lunch Bars will be available in Lunch Bar original and Lunch Bar Dream, in all sizes.
“Lunch Bar is South Africa’s number one chocolate bar and will be changing its name to 'Laduma! Lunch Bar' over the world cup period. “Lunch Bar is a proudly South African brand and is hyping up the soccer fever,” says Meredith Kelly, Mondelez South Africa Category Lead: Chocolate. “We want our consumers to celebrate the cup and have an opportunity to score big with their favourite chocolate bar.”
The promotion will run from Saturday, 1 March to Saturday, 31 May and will be supported by a television commercial, in-store point of sale, PR and a national activation campaign. Cash prizes will be awarded weekly and all winners will be announced on
www.lunchbar.co.za.