The appointment is indicative of Turner’s future plans to solidify its presence in key markets, and a strong commitment to expand its activities on the continent.
Guillaume Coffin, head of sales and business development for Africa, has welcomed the appointment. “Having established a strong offering of leading brands and channels for the African audience, we were looking to appoint a market expert to grow our revenues across the continent.”
As Turner, the organisation produces and sells content, it creates brands and channels and it seeks opportunities to grow its revenues through advertising monetisation across all its platforms.
“There is a wide range of opportunities that we want to explore. In order to achieve this, we realised that we needed someone on the ground to identify opportunities and new revenue streams in the region, and to interact efficiently with potential partners. Colman’s solid knowledge and experience of the continent’s media landscape will be a key asset to our future success in Africa,” says Coffin.
Murray has extensive international media experience, having spearheaded the development of Time Inc’s publishing interests in Europe, the Middle East and Africa when based in Amsterdam, before relocating permanently to Johannesburg in 2006. Murray has also enjoyed successful spells in a variety of international traditional and new media concerns, such as Agence France Presse, YAHOO! and most recently, at Fox Networks Group (FNG).
Based at Turner’s Johannesburg bureau, Murray will be responsible for growing the business throughout Africa.
“I am thrilled to join Turner’s dynamic international multimedia business, and am looking forward to further enhancing its exceptional portfolio of brands and revenue streams in Africa. This is an exciting opportunity and I am looking forward to taking Turner’s African business to unprecedented heights,” says Murray.
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