Mighty Magiswords is part of a connected world of more than 400 pieces of original content including shorts, narrative vlogs hosted by the warriors themselves, and a multitude of digital games. Furthermore, a unique Magiswords-themed app will feature interactive capabilities that will bring Mighty Magiswords full circle, as fans can watch and collect swords in a fully-engaged ecosystem.

Cartoon Network’s MagiMobile app connects Mighty Magiswords’ multi-story world across platforms and is the first children’s entertainment franchise app to use audio content recognition (ACR) technology. The MagiMobile app continues an innovation streak that landed the Cartoon Network on Fast Company’s Most Innovative Companies 2016 list and earned the Cartoon Network app an Interactive Emmy Award. The app enables kids to collect magical swords that help them achieve tasks or direct the storyline, and increase their sword collections by watching the TV episodes and playing. It connects the multi-story universe across platforms — a TV series of 11-minute episodes and specials, 15-second interactive cartoons on the Cartoon Network app, YouTube vlog, games residing within the content, sword shop, and chat rooms.

The ACR technology, which enables TV audio cues to automatically connect viewers to an episode-related sword online — is a first to be used by a children's franchise app, says the network. The app, free on iOS and Google Play, can expand to accommodate future growth in content and revenue streams in collecting, gaming, and live events.

For more information, visit www.cartoonnetworkhq.com. Alternatively, connect with them on Facebook.