Judy Milne, founder and CEO of Abundant Media, has handed over the leadership reigns at The Media Connection. Abundant Media Pty Ltd, the holding company of The Media Connection, The Brand Connection, and TMC Academy have a new CEO, Nkopane Maphiri, effective from Wednesday, 1 March.
This comes after a restructuring process which saw the two founders of the business Judy Milne and Joanne Swanepoel sell off their equity stake to a black-owned investment trust as well as to the Abundant Media staff share trust, making the business 100% black owned. The new ownership structure of The Media Connection consists of 40% equity controlled by a staff benefit trust and 60% by a black-owned investment trust.
“These are exciting times for Abundant Media and its subsidiary companies, we have built a solid business over the years with very firm foundations and strong network of relationships with our partner stations and client agencies. It has been an exciting time for both Joanne and I, and we equally excited to hand over the business to a team of competent and visionary leadership under the stewardship of Nkopane Maphiri, who has been with the business for nearly four years and has been in the sector for over 20 years,” says Milne.
Nkopane Maphiri is the former COO of The Media Development and Diversity Agency (MDDA) and a former NCRF CEO and station manager of Jozi FM. He studied advertising at AAA School of Advertising and he holds a masters degree in entrepreneurship and new venture creations from Wits Business School. He is a published author of several marketing toolkits and co-authored a number of booklets on Community
Maphiri says, “The business has a strong base to build from and we are lucky to be inheriting a strong management team with committed individuals who know what it is that needs to be done to deliver on the client’s expectations. Our role as the new leadership team is to consolidate the gains and drive new revenue frontiers that will continue to deliver value for shareholders.”
These changes result in Abundant Media emerging as a Level 1 BBBEE contributor and a fully compliant empowering supplier company when measured against the new BBBEE MAC Charter sector transformation codes.
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