According to Piehole.tv CEO Priscilla Kennedy, this is the only dedicated script timer for explainer videos. "It was created based on a thorough analysis of over 200 explainer videos and will help significantly when managing animation budgets," she says.
"It is vital to know the actual length of a video because it has such a big impact on the cost of animation. Also, given the short attention span of the modern audience, the script timer will assist creators to make videos that are more concise and engaging," adds Kennedy.
She says that the tool differs from a standard voice timer in that it has been benchmarked to actual explainer videos and is, as a result, more accurate.
The tool also works for videos that use typography rather than a voiceover.
According to Piehole.tv, video is becoming an increasingly important trend; by 2019, 'online content will consist of 80% video marketing with mobile consumption of video content continually rising by 100%.
"Piehole.tv’s script timer is a useful tool for anyone who creates video content, which includes marketing agencies, production companies and corporates," says Kennedy.
By pasting the script into the timer and pushing calculate, users will automatically know the exact length of the video.
For more information, visit www.piehole.tv. You can also follow Piehole.TV on Facebook or on Twitter.