Esmé Smit, general manager for Media24's local news, says, "Combining the very best hyperlocal newspapers of the Helderberg region into one newspaper will offer outstanding quality to readers and unprecedented reach to advertisers."
"The amalgamation of the brands will ensure that both readers and advertisers benefit from a 40% market penetration weekly — the highest in the region," adds Smit.
Delivery will commence on Wednesday, 4 May to homes in:
- Somerset West
- Strand
- Gordon's Bay
- Sir Lowry’s Pass
- Macassar
- Firgrove
- Croydon
- Faure
- Raithby
- Lwandle, and
- Nomzamo.
Boland Media, the largest print media publisher in the Western Cape region, also publishes sold titles:
- Paarl Post
- Worcester Standard, and
- Weslander.
It also publishes free titles including:
- Eikestadnuus
- Hermanus Times
- Breederivier Gazette
- Swartland Gazette, and
- WeskusNuus.
A digital advertising opportunity is also available.
"Both local and national advertisers will continue to benefit from our significant reach combined with reader loyalty, with a total ABC verified circulation of 147 584 weekly and bi-weekly and an estimated readership of 503 820," concludes Smit.
For more information, visit
www.adspace24.co.za. You can also follow adspace24 on
Facebook or on
Twitter.