Approach Entertainment, a powerhouse in Film Productions, Celebrity Management, Media and Entertainment Marketing, has announced its role as the Media Partner for the SMART Education Conference 2025.
Organised by IBEForuM in collaboration with INMA Education, this landmark event series took place on Thursday, 11 September, at the Sofitel Al Khobar, The Corniche, Saudi Arabia. The same event was also held on 8 September, at the Radisson Blu, Jeddah, says the agency.
The SMART Education Conference 2025 will convene leaders from government bodies, academic institutions and the private sector to explore transformative advancements in education through smart technologies, innovative methodologies and global best practices, adds the agency.
Aligned with Saudi Arabia's ambitious Vision 2030, the conferences will focus on enhancing digital learning, fostering STEM education and equipping the next generation with future-ready skills. With CPD accreditation, these events promise both professional development and actionable insights for shaping modern, inclusive and student-centric education models, says the agency.
As the Media Partner, Approach Entertainment will orchestrate a dynamic media strategy to amplify the conference's global reach, leveraging its expertise across traditional and digital platforms. The firm will craft compelling press releases, facilitate high-profile media engagements and highlight key moments, including inspiring keynote sessions, insightful panel discussions on AI and digital tools and networking opportunities with policymakers, educators and technology providers, adds the agency.
Sonu Tyagi, the visionary Founder of Approach Entertainment and Go Spiritual, says, "We are deeply honored to partner with IBEForuM and INMA Education for the SMART Education Conference 2025. Education is the cornerstone of progress, and we are committed to leveraging our media expertise to ensure these events inspire and empower a global audience."
Tyagi, an acclaimed writer, director and producer, brings a profound spiritual ethos to his leadership. With a rich background collaborating with top advertising agencies and media houses across India, he holds a degree in Psychology, complemented by advanced studies in Advertising Management, Journalism and Filmmaking. His holistic vision drives both Approach Entertainment's innovative media endeavors and Go Spiritual's commitment to mental health, wellness and spiritual tourism, says the agency.
The SMART Education Conference 2025 promises an enriching experience, immersing attendees in transformative dialogues led by regional and international education leaders who explore the integration of AI, digital tools and adaptive learning in modern classrooms, offering innovative strategies to create sustainable and inclusive education models, adds the agency.
Participants will engage in dynamic networking opportunities, connecting with policymakers, educators and technology providers to foster collaborations that shape the future of education. The events will also feature insights into creating student-centric learning environments and equipping students with skills for a tech-driven world, with CPD accreditation ensuring professional development recognition for all attendees, says the agency.
Approach Entertainment, a Celebrity Management, Films Productions, Advertising and Corporate Films Productions, Films Marketing, Events and Entertainment Marketing Company, reflects its commitment to this event through its broader mission to champion impactful educational, corporate and philanthropic initiatives, adds the agency.
It encompasses Approach Communications, a PR, Digital and Integrated Communications Agency; Approach Bollywood, a leading Bollywood Newswire delivering entertainment news across digital platforms, newspapers, magazines, TV channels, and apps; and Go Spiritual, a Spiritual and Wellness Organisation working for Spirituality, Spiritual Awareness, Wellness, Mental Health, Spiritual Tourism, Events, Media and Social Causes. Go Spiritual recently launched a dedicated news magazine and app and is preparing to unveil Go Spiritual Web TV and OTT to expand its reach and impact, concludes the agency.
For more information, visit www.approachentertainment.com. You can also follow Approach Entertainment on Facebook, LinkedIn, or on X.
*Image courtesy of contributor