Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment, has announced an agreement to manage the social media for British chef, author and television personality, Jeremy Pang.
Under the deal, the distributor will oversee Pang's digital presence across YouTube and Facebook, leveraging shows from his existing catalogue, including Jeremy Pang's Hong Kong Kitchen, produced by Electric Robin (part of Banijay United Kingdom), and YouTube channel, School of Wok, while exploring future digital-first opportunities for new content, says the distributor.
"Jeremy combines authentic culinary knowledge with a talent for teaching, making him one of the most engaging chefs on screen. This partnership allows us to showcase his skills in new digital formats and create fresh ways to connect with fans and audiences," says Shaun Keeble, VP Digital of Banijay Rights.
"Having produced my own content for almost two decades, I am incredibly proud of how far we have come with our wide range of Television and social media series. We are even more excited for the future on YouTube, and we intend to continue creating fresh and meaningful, educational content around food, culture and travel. I'm sure this deal with Banijay Rights will enhance our viewership and audience across the globe," says Pang.
The move aims to bolster Banijay Rights' portfolio in the culinary space where it already manages Television chef Mary Berry's social media pages. The company operates close to 300 YouTube and social media channels, including the digital management for UK comedians Jimmy Carr, Sarah Millican, Joe Lycett and Larry Dean, adds the distributor.
Jeremy Pang is best known for his involvement in Pan-Asian cuisine. Born into a family of chefs, his passion for food was ignited at an early age, inspired by his father's love for cooking and his family's Chinese heritage. After studying engineering at university, Pang decided to follow his culinary dreams, training at Le Cordon Bleu in Thailand and honing his skills across Asia, says the distributor.
His knowledge of Chinese and Southeast Asian flavours, combined with his innovative teaching approach, led him to found the School of Wok in 2009 — a cookery school in London specialising in Asian cuisine, adds the distributor.
Pang is a familiar face on British television, regularly appearing on Saturday Kitchen, Sunday Brunch, and Ready Steady Cook. In May 2025, Jeremy Pang's Hong Kong Kitchen aired on ITV and ITVX in the United Kingdom. The six-part series, created in partnership with the Hong Kong Tourism Board, followed Pang and friends around the city, exploring Cantonese culture and its gastronomy, says the distributor.
Jeremy Pang's Hong Kong Kitchen was joint winner of Best Branded Entertainment at the recent IndieLab Innovation Awards 2025, adds the distributor.
Pang's new book, School of Wok: Jeremy Pang's Chinese Kitchen, will be published on Thursday, 15 January, concludes the distributor.
For more information, visit www.banijayrights.com. You can also follow Banijay Rights on LinkedIn, X, or on Instagram.
*Image courtesy of contributor