Following two editions in Cape Town and Johannesburg, the Durban showcase aims to position KwaZulu-Natal as the next strategic destination for premium brand alignment, high-value audience engagement and refined cultural storytelling, says the event.

The Durban edition forms part of the nationally celebrated Classics on Turf series, presented in partnership with Telkom — a collaboration rooted in heritage, innovation and modern African excellence, adds the event.

Classics on Turf has aimed to establishe itself as a trusted luxury-facing cultural platform, hosting discerning audiences at iconic venues such as Steenberg Golf Club and Norval Foundation in Cape Town and Killarney Country Club in Johannesburg, says the event.

The event aims to attract a carefully curated audience of business leaders, senior executives, entrepreneurs, creatives, diplomats and cultural tastemakers, offering sponsors meaningful access to decision-makers within an emotionally resonant and aesthetically elevated setting, adds the event.

The Classics on Turf stage has hosted South African musical figures, including vocalist Judith Sephuma, whose performances aimed to add emotional depth, credibility and prestige to the series, says the event.

Award-winning singer and songwriter Msaki will join the Classics on Turf Durban stage. Msaki's presence aims to elevates the Durban edition into a celebration of contemporary African excellence, emotion and musical storytelling, adds the event.

The musical experience will be anchored by the KwaZulu-Natal Philharmonic Orchestra, a South African orchestral institution. At the creative helm is conductor and cellist Kutlwano Masote. His artistic direction aims to ensure world-class orchestral standards, seamless production quality and a musical narrative that resonates across generations and cultures, says the event.

Founded by cultural entrepreneur Zwelibanzi Mntambo, Classics on Turf was born from a deeply personal connection to classical music formed in Soweto and nurtured through decades of artistic exposure and community engagement, says the event.

Today, the brand aims to represent a rare intersection of cultural heritage, contemporary African luxury, lifestyle experiences and brand storytelling, adds the event.

The Durban edition takes place at Mount Edgecombe Country Club. The location aims to provide the perfect backdrop for an experience where music, culture, sport and luxury converge.

Classics on Turf Durban 2026 is a curated cultural asset designed for brands seeking relevance, distinction and meaningful connection with South African audiences. As the series continues its national expansion, partners are invited to participate in shaping a platform where music, heritage, innovation and luxury meet, concludes the event.

For more information, visit www.classicsonturf.co.za. You can also follow Classics on Turf on Facebook,or on Instagram.

*Image courtesy of contributor