The Namibia Economist is a specialist business publication in Namibia and is entrenched as the leading public source of business information. The publication is also an effective medium to communicate messages to the top echelons of both private and public sectors.

Published as the Namibia Economist since 1991, the newspaper is read nationwide by decision makers across the full spectrum of the business world.
The Namibia Economist focuses on the timely identification and evaluation of new market opportunities; management strategies; and the main economic news of the week.

The editorial coverage spans economic sectors which include: agriculture; mining; fishing; construction; utilities; manufacturing; property; information technology; communications; transport; retail/wholesale; business services; financial services; and tourism.

The Namibia Economist, with a print order of 7 000, is published every Friday and focuses on the leading business events of that week. In addition, standard features are presented on the stock exchange; the Editor's comments on economic issues; market and investment analysis; regular columns by invited experts; and an after-hours and leisure section.

In 1998, the Namibia Economist was one of the first Namibian newspapers to develop a presence on the internet at www.economist.com.na. This website has grown to be a major link to the publication's readers beyond Namibia's borders and provides the publication with a growing readership from an international audience. The site has received more than 2-million visitors during the previous year.
Considerable amounts of data are being downloaded from the site every week, which indicates that global readers are using it as a research source on Namibia. The site is simple and easy to navigate, and contains an archive of the past five years.

A recent market survey has indicated that the publication's typical readership profile is highest at the top end of the spectrum. The average reader is most often a male with a substantial income; lives in the city or bigger towns; is between 25 and 50 years old; speaks Afrikaans; Oshivambo; English; or German; and has a post-Matric qualification.

For more information, contact The Namibia Economist by calling + 264 61 22 1925, email [email protected] or visit the website by clicking here.