South African multi-sport magazine welcomes Brendan Cooper into the newly-appointed position of
Sports Illustrated Editor. With more than 15 years experience gained within the publishing industry, Cooper has filled various roles including that of editorial director for Upper Case Media where he was responsible for magazines such as
FHM,
Heat and
Zoo.
Associate Publisher of
Sports Illustrated, Anthony Evlambiou comments: “We are delighted to have Brendan on board as Editor of
SI, his impressive record speaks for itself and with his passion for magazines and sport he is perfectly equipped to lead this title with distinction”.
Sports Illustrated is the oldest and still the biggest selling multi-sports publication in the country. The magazine has consistently set the standard and continued to raise the bar on feature-driven sports journalism utilising in-depth strategy analysis and insight, expert and opinion as well as team and player profiles. In short,
SI gets readers closer to the players and the sports they love.
Commenting on his new role Cooper said, “My appointment means that I get to combine my two passions in life – sports and making magazines. I'm very excited about taking
SI into a new era that both draws on the history of this iconic brand, and caters for the contemporary readers' sporting needs in a slick; savvy; informed; and visually exciting package. Our aim is to deliver our readers' sports coverage that they simply cannot get anywhere else. In-depth investigative reportage; clever; insightful; and witty features and of course, the classic
Sports Illustrated Swimwear edition makes
SI the complete package for sports fans. Watch this space…"
Sports Illustrated forms part of the Touchline Media stable. A publisher within the sports and healthy lifestyle sector, Touchline produces global brands
Men's Health;
Shape;
Golf Digest;
Runners World;
Fit Pregnancy; and
Bicycling as well as local soccer brand,
Kick Off along with Touchline Custom Publishing which provides solutions to a variety of corporate partners, creating publications that reinforce client brands and ensure synergy between the client and its customers.
For more information log on to:
www.simag.co.za.