One of South Africa’s most popular soapies, 7de Laan, is celebrating ten years on air this year, and SARIE, South Africa’s top-selling women’s glossy, is sharing the emotion with readers in its May 2010 issue.

To match the eye-catching cover with four of 7de Laan’s most popular stars, there’s a 22-page special in which the actors and producers share what 7de Laan, affectionately known as ‘Die Laan’, means to them.

Never before have so many of the soapie’s stars been together at once for a SARIE photo shoot, and the result is a series of full-page photos. In a rare interview Danie Odendaal, Creator and Executive Producer of 7de Laan, takes readers into the heart and soul of the soap.
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Michélle van Breda, SARIE’s Editor, says it is a great privilege to share 7de Laan’s tenth birthday exclusively with their readers. “This soap has given SARIE and all the other Afrikaans magazines in South Africa more cover images and stories than we can even remember. Not only have the characters spent every evening in our sitting rooms, they have intrigued viewers about the actors behind their favourite characters,” says Van Breda.

Readers can celebrate further by visiting SARIE’s popular website, www.sarie.com, where they can see behind-the-scenes action during the exciting SARIE photo shoot with the actors. Other popular characters chat about the goings-on on set and readers can vote for their favourite SARIE cover featuring 7de Laan stars.

The May 2010 issue of SARIE with the 7de Laan actors on the cover will be on shelf on Monday, 12 April.

* SARIE is published by woman360, publishers of SARIE; FAIRLADY; PSYCHOLOGIES; and LÉÉF.