It has also opened up an ambassador programme competition offering students the opportunity to become an 'adidas creator'. The winner will receive R20 000 worth of adidas kit and R30 000 towards their tuition or sports development.
In order for participants to enter the competition, they will need to:
- Make a creative training video (the use of a mobile phone is fine);
- Challenge a friend, work colleague, or fellow sportsman;
- Use the hashtag #HereToCreate;
- Share with followers on as many social media platforms as possible;
- Make sure the post is on public view; and
- Tag @adidasZA and mention that for each video created, adidas will be donating a pair of shoes to a charity.
If a participant does not want to become an ambassador, but would still like adidas to donate a pair of shoes to charity, they can upload a video of themselves, their staff, colleagues, or team showcasing their sporting talent in a challenging and creative way.
You can view the competition's terms and conditions here.
For more information, visit www.adidas.co.za. Alternatively, connect with them on Facebook or on Twitter by using the #HereToCreate hashtag.