We've all been there … that feeling when you do the same thing over and over again without even thinking of the task at hand! But what happens if you have 'presser fatigue'? Well, you stand a chance to miss out on valuable opportunities and to let your press release fade into the masses.

Let’s not let that happen, shall we?

media update’s Jana van der Westhuizen is here to help you nail every press release with this 10-step refresher course.

Ready? Here are the top 10 components that'll make your press release a masterpiece: 



PR pro, what’s your favourite part of writing a press release? Share your thoughts in the comments section.

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