WE LOVE PURE is a Brussels-based, trilingual new-style PR and communication agency.

By joining the SERMO Network, it joins and contributes to a highly influential worldwide partnership of 11 independent communication agencies with a reach of 15 countries based on shared values, relationships and attitudes.

Founded in 2010, WE LOVE PURE fuses communications and creativity and, according to the agency, has quickly earned the trust of international brands across multiple industries.

These include the likes of:
  • Disney
  • Drunk Elephant
  • Nivea, Eucerin
  • KitchenAid & Other Stories
  • Shiseido
  • Primadonna
  • Marie-Jo
  • Paula's Choice
  • Primark, and
  • Pandora.

According to WE LOVE PURE, it values innovative thinking and tools, hence the development and launch of the app Fetch — an in-house developed, PR-driven, 360 influencer and talent database.

Supported by technology, the app uses a pull strategy to connect brands with talent to create natural and believable content. The app features partnership opportunities with the world's leading brands, such as:
  • Nivea
  • Eucerin
  • Pandora
  • KitchenAid, and
  • Labello.

"In a global PR and influencer marketing playground, joining SERMO is the next step in WE LOVE PURE's growth strategy. The combined knowledge and experience of the network are an invaluable asset for every brand’s communication strategy," says founder Stijn Verlinden.

SERMO president Ryan Woor concludes, "We are thrilled to have WE LOVE PURE join SERMO as our official partner in Belgium. Verlinden and the team have a track record of delivering highly creative and effective campaigns with measurable impact. We have several shared clients, and our values are very much aligned. We are looking forward to collaborating more in the future with this brilliant agency."

For more information, visit www.welovepure.com. You can also follow WE LOVE PURE on Instagram.