Initiative Media has opened a full service media agency in Cape Town, with Quinton Jones as Media Director, Angela Maclean appointed to media strategist and Denise de Wet appointed as senior media buyer. Marc Taback, managing director of Initiative Media says, “It has been a dream of mine to open an office in Cape Town since I left the Mother City four years ago to head up Initiative Media in Johannesburg. We have a brilliant strategic team in Cape Town and have already won direct business”. Initiative Media Cape Town handles all Lowe Bull Cape Town media business and has just been awarded the TBWA Fusion media planning business.