The radio advert was created as part of the Play Your Part mandate to encourage active citizenship towards contributing to positive change in the country and raise awareness about the dangers of drinking and driving.

"The accolade has enhanced Brand South Africa’s reputation as an organisation, as well as driven the awareness of the Play Your Part programme. We are delighted to have been recognised for our work, and encourage continuous conversations of active citizenship and taking responsibility for one another in order to build a country we all can be proud to call home," says Brand South Africa’s chief marketing officer, Linda Magapatona-Sangaret.

Following this achievement, the Play Your Part television series, hosted by Play Your Part ambassador, Kabelo Mabalane, will return to the screens on Saturday, 26 August on SABC 2 at 18:00.

The Play Your Part television series will offer viewers an insight into the world of active citizens and volunteerism, by profiling South Africans doing things to change people’s lives for the better across the country.

For more information, visit www.brandsouthafrica.com. Alternatively, connect with them on Facebook or on Twitter.