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South Africa's Freelance Market Is Growing — Here's What's Changing and How to Seize It
South Africa's freelancing scene is evolving — and fast. Venelize de Lange from media update explores current trends, in-demand skills and emerging opportunities for freelancers who want to stay competitive in 2026.
Global Brand, Local Heart: Inside McDonald’s South Africa’s Marketing Strategy
From digital-first insights to ethical leadership, Venelize de Lange from media update unpacks how McDonald's South Africa blends global strategy with local storytelling to stay relevant, responsible and loved by fast-food fans nationwide.
media update's Top Five Mzansi Ads for 2025
South Africa's advertising industry is buzzing with originality in 2025. Venelize de Lange from media update unpacks the must-know campaigns of the year, revealing how brands are redefining connection and impact.
Five Common PR Faux Pas and How to Avoid Them
PR slip-ups can happen to even the most experienced professionals. Venelize de Lange from media update unpacks five common PR faux pas and how to dodge them before they derail your next campaign.
Everything You Need to Know About Article Schema
Ever heard of article schema markup? Venelize de Lange from media update explains what it is and how it helps writers, from journalists to bloggers, stand out on Google and reach wider audiences.
Why Psychological Literacy is Important in PR
Psychology is not just for the comfort of your therapist's couch. Venelize de Lange from media update explains why psychological literacy is a core competency for PR professionals who must understand how audiences think, feel and behave in a digitally driven world.
Answer Engine Optimisation: How to Prepare Your Marketing for the Chatbot Era
With AI chatbots and voice assistants now being the primary way people search, marketers need to adapt their content to stay visible. media update's Venelize de Lange explores Answer Engine Optimisation and how marketers can use it in a time where AI decides which answers audiences see.
The International News Media Association (INMA) has released, How News Advertising Reclaims the Brand Safety Narrative, a report aimed at exposing how flawed brand-safety systems have drained billions from quality journalism — and offering a data-backed road map for recovery.
The WomenIN Festival has successfully hosted the Good Hope FM Warrior Woman Awards 2025 at the Newlands Cricket Ground as Cape Town.
Gerom Media has announced the launch of the inaugural TourismX MICE Social Media Awards and the annual MICE Social Media Report, aimed to feature a Hotlist with the top MICE brands on social media.
BYD Auto South Africa has partnered with the Adopt-a-School Foundation, a partner entity of the Cyril Ramaphosa Foundation in their campaign to bolster mobility solutions for schools in under-served communities, at the Foundation's 16th annual Back to School Party-themed gala.
The SACSC Footprint Marketing Awards has acknowledged campaigns that demonstrate creativity, strategic insight and measurable impact within the shopping-centre industry. They have aimed to recognise marketing that drives real business results across twelve award categories — from community engagement and retailer productivity to digital innovation and sustainability.
Momentum Group has announced the winners of its 10th annual Lesedi Awards, marking a decade of recognising employees whose kindness and generosity through volunteering have changed lives — supporting causes and addressing some of the greatest needs in their communities.
SPAR Carols by Candlelight with Jacaranda FM, has announced that it returns on Thursday, 4 December, with a festive new production celebrating togetherness, joy and the true spirit of the festive season.
As the world marks International Men's Day on 19 November, the Mustadafin Foundation has announced that it celebrates the strength of positive male role models and the importance of guiding young men towards futures built on respect, empathy and purpose.
TransUnion, a global information and insights company, has unveiled a new chapter in its South Africa-focused, 'Be the Reason Things Change' campaign with the launch of an AI-driven brand film.
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